06.May.2010 Unmarketing
I heard this the other day. I’m not sure where.
It might have been Brian Solis. It could have been Social Media Examiner.
I apologize for not getting the citation correct. Credit should go where credit is due.
But I thought about “Unmarketing” for a long time.
I actually came across the UnMarketing Blog.
Basically, Unmarketing is Marketing 2.0.
Or 3.4 [...]
04.May.2010 No Time For Your Brand? Think Again…
I have a problem:
I have zero extra time.
I literally have four jobs.
I am in grad school.
I participate actively in my church.
I have a wonderful wife and two kids.
And….
I have to blog.
I have to Tweet.
I have to update my Facebook status.
So what do you do?
Plan ahead!
Wordpress allows you to schedule posts. You can write your posts [...]
01.Apr.2010 Share Engine Optimization (SHEO)
What is this? SHEO? Don’t say “Shee-yo” say “Esh-E-O.”
Get it? Like SEO, but it’s SHEO. Share Engine Optimization.
But what is a share engine? You know what it is. It’s:
Facebook
Twitter
Digg
Delicious
LinkedIn
StumbleUpon
Reddit
MySpace
Blogger
Wordpress
Tumblr
Flickr
YouTube
Vimeo
Viddler
And more!
But why? Facebook recently surpassed Google as the most visited site on the Internet.
SEO is still important, don’t get me wrong. But you also need to [...]
29.Mar.2010 The Great Social Experiment is on Hiatus Indefinitely
The other day I posted about using Facebook groups for a cause.
That same day, I started a Facebook group that anyone could join by donating one dollar.
Today I received a notice from PayPal saying that I have to register with them as a non-profit and provide evidence of my non-profit status.
Because I have not done [...]
27.Mar.2010 Stopping World Hunger With Facebook
I see a lot of Pages and Groups on Facebook that are called, “I bet I can find 1,000,000 people who want to stop world hunger” or “I bet I can find 1,000,000 people who disapprove of the health care reform bill.”
I don’t join these groups.
Why? Because I don’t see what these Facebook [...]